{"id":3517,"date":"2018-09-23T21:19:35","date_gmt":"2018-09-24T01:19:35","guid":{"rendered":"https:\/\/2018.philadelphia.wordcamp.org\/?post_type=wcb_session&#038;p=3517"},"modified":"2018-10-24T11:39:42","modified_gmt":"2018-10-24T15:39:42","slug":"designer-talk-tba","status":"publish","type":"wcb_session","link":"https:\/\/philadelphia.wordcamp.org\/2018\/session\/designer-talk-tba\/","title":{"rendered":"Strategies Beyond SEO &amp; Google to Build Your Brand &amp; Market Your Social Media Awesomeness"},"content":{"rendered":"<p>Crossing digital platforms sometimes is not easy, so there must be knowledge of who you\u2019re trying to attract and what content bait you\u2019re using to grab attention. This talk will show how your content will hold your reader\u2019s attention and encourage them to return back to your site. Digital impressions and perceptions are important because they do define our presence in the world.<\/p>\n<p>SEO and Google are not the be all and end all solutions to building followers. Engagement and activism are still key&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Crossing digital platforms sometimes is not easy, so there must be knowledge of who you\u2019re trying to attract and what content bait you\u2019re using to grab attention. This talk will show how your content will hold your reader\u2019s attention and encourage them to return back to your site. Digital impressions and perceptions are important because &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/philadelphia.wordcamp.org\/2018\/session\/designer-talk-tba\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Strategies Beyond SEO &amp; Google to Build Your Brand &amp; Market Your Social Media Awesomeness&#8221;<\/span><\/a><\/p>\n","protected":false},"author":15436097,"featured_media":0,"template":"","meta":{"_wcpt_session_time":1540654800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[4253],"footnotes":""},"session_track":[174],"session_category":[],"class_list":["post-3517","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-designer"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pheL7k-UJ","session_date_time":{"date":"October 27, 2018","time":"11:40 am"},"session_speakers":[{"id":"4253","slug":"william-jackson","name":"William Jackson","link":"https:\/\/philadelphia.wordcamp.org\/2018\/speaker\/william-jackson\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/3517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":6,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/3517\/revisions"}],"predecessor-version":[{"id":4332,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/3517\/revisions\/4332"}],"speakers":[{"embeddable":true,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/4253"}],"author":[{"embeddable":true,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wporg\/v1\/users\/myquesttoteach"}],"wp:attachment":[{"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=3517"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=3517"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/philadelphia.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=3517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}