{"id":2208,"date":"2020-09-11T21:08:57","date_gmt":"2020-09-12T01:08:57","guid":{"rendered":"https:\/\/philadelphia.wordcamp.org\/2020\/?post_type=wcb_session&p=2208"},"modified":"2020-09-26T09:17:52","modified_gmt":"2020-09-26T13:17:52","slug":"design-for-cognitive-bias-using-mental-shortcuts-for-good-instead-of-evil","status":"publish","type":"wcb_session","link":"https:\/\/philadelphia.wordcamp.org\/2020\/session\/design-for-cognitive-bias-using-mental-shortcuts-for-good-instead-of-evil\/","title":{"rendered":"Design for Cognitive Bias: Using Mental Shortcuts for Good Instead of Evil"},"content":{"rendered":"\n
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Track 1<\/a><\/div>\n<\/div>\n\n\n\n

Users’ minds take shortcuts to get through the day. Usually they\u2019re harmless. Even helpful. But what happens when they\u2019re not? In this talk, David Dylan Thomas will use real-world examples to identify some particularly nasty biases that frequently lead users to make bad decisions. He’ll then talk about some content strategy and design choices you can use in apps, designs, and platforms to redirect or eliminate the impact of those biases. Finally, he’ll explore our own biases as designers and some methods to prevent our own blind spots from hurting users.<\/p>\n\n\n