Marieke studied sociology and communication sciences at the Radboud University in Nijmegen and earned her doctorate in social sciences in 2011. Since the beginning of Yoast, she has been involved in the company. Since 2019, she has served as the CEO. Her main focus is on marketing, human resources, and company culture. But she also loves to think of ways to improve Yoast SEO. Her expertise is on SEO copywriting and site structure.