As Google continues to change and adjust the search results page, structured data has become a key way to influence these changes for your listing. Markup like FAQ, Q&A, How To, and other formats can be a great way to draw attention to your website, provide more information to the user, and push your competition further down the page.
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Brandon Schmidt
Brandon is the director of digital strategy for YDOP, a digital marketing agency in Lancaster, Pa. At YDOP, Brandon focuses on content, SEO, and digital strategies that help businesses increase traffic, build trust, and grow their businesses online.
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